Registration Deadline: April 17, 2026

   

Great Dealerships Are Built on Great People

The Automotive News Best Dealerships To Work For program recognizes new-car dealerships creating workplaces where employees can grow, thrive and feel proud to be part of the team. Honorees are celebrated for building strong cultures and investing in their people through training, technology and leadership development. Participating dealerships also receive valuable feedback based on employee responses, plus benchmarking that can strengthen recruiting, retention and performance.

NEW in 2026

We’ve refreshed the award categories to spotlight even more of the ways dealerships are raising the bar for their employees. In addition to recognizing top dealerships across Small, Medium and Large size groups, the program now includes category awards for:

Rising
Star

Biggest improvement
year over year!

Technician
Experience

Training, tools, benefits
and facilities

AI and Tech
Enablement

Helping employees succeed
through technology

Leadership Development
and Mentoring

 Promotion from within and
career growth structures

Community
Partnership

Impact beyond
the dealership

Retention and
Turnover

Dealerships keeping great
people longer